Jobs:
Freelance Social Account Manager
TO APPLY:
Email mw@meagan-wilson.com.
Job Description
- Collaborate with the social teams to create engaging and on-brand content for Instagram and TikTok.
- Develop content strategies and plans for social media campaigns in alignment with the overall marketing objectives.
- Generate creative ideas for content that resonate with the target audience and drive user engagement.
- Produce high-quality visuals, including graphics, images, and videos, using light graphic design skills and video editing software.
- Conduct research on current social media trends, hashtags, and viral content to ensure content relevancy and stay up to date with industry best practices.
- Write compelling and concise copy for social media posts, captions, maintaining consistent brand voice and tone.
- Assist in managing social media accounts, monitoring comments, messages, and user interactions, responding promptly and professionally.
- Client management, effectively communicating project updates, addressing queries, and managing client expectations.
- Develop and maintain social media calendars, ensuring timely delivery of content and adherence to publishing schedules.
- Stay updated with emerging social media platforms, tools, and trends, and provide recommendations.
Qualifications:
- Experience in managing social media platforms, particularly Instagram and TikTok.
- Strong creative and visual storytelling skills, with the ability to create captivating content.
- Proficiency in graphic design tools and video editing software.
- Excellent copywriting and communication skills, with the ability to adapt writing style to different social media platforms.
- Knowledge of current social media trends, hashtags, and viral content.
- Strong organizational skills and attention to detail to manage social media calendars and timelines effectively.
- Ability to work collaboratively in a team environment and handle multiple tasks simultaneously.
- Experience in client management and the ability to communicate effectively with clients.
- Flexibility and adaptability to work in a fast-paced and dynamic environment.
- Creative problem solving & critical thinking
- Must be based in NYC.
Freelance TikTok Strategist & Editor
TO APPLY:
Email mw@meagan-wilson.com.
Job Description
- Create & edit engaging TikTok content on a rolling basis
- Ideate, brainstorm & identify brand-safe TikTok trends––including commercial-free trends
- Develop & implement effective TikTok content strategies to drive engagement, brand awareness & growth
- Stay up-to-date with TikTok trends, features & best practices to maximize performance & audience reach
- Collaborate with clients and internal teams to understand their brand voice, objectives & target audience
- Conduct research and gather data on audience insights, competitor analysis, and industry trends to inform content strategy
- Optimize TikTok accounts, including video captions, hashtags, descriptions, and thumbnails, to maximize discoverability and engagement
- Monitor TikTok analytics & provide regular reports on content performance, key metrics, and recommendations for improvement
- Proactively identify opportunities to leverage user-generated content and influencer collaborations to enhance brand presence
- Stay informed about emerging trends & features
Requirements:
- Proven experience creating engaging TikTok content and managing TikTok accounts
- Strong understanding of TikTok trends, features, and best practices, algorithms
- Proficiency in video editing software and tools
- Ability to think creatively and develop innovative content ideas that align with clients' objectives; able to effectively communicate internally and with clients
- Strong project management and organizational skills
- Creative problem solving & critical thinking
- Must be based in NYC